What is it?
American Crew Matte Clay Cream is a hybrid curl-defining cream-gel for men that enhances curl shape, controls frizz, and delivers medium hold with a natural finish. Made with jojoba oil and 76% naturally derived ingredients.

What it does:
Defines curls, controls frizz, nourishes, and delivers a soft, flexible hold with a smooth, polished look.

How to use:
Apply to damp or dry hair. For maximum effect, prep with American Crew Forming Pre-Styling Cleanser before styling.

Who's it for?
Curl-defining cream-gel for men that shapes and enhances natural curls with lightweight, reworkable hold.
Hair gel medium hold solution that offers structure without stiffness, or flakes.

What else you need to know:
FLEXIBLE TEXTURE CONTROL: A fiber gel for men’s hair that enhances natural texture and fullness with a reworkable, touchable finish.

MEDIUM HOLD HAIR GEL: This men’s medium hold hair gel keeps styles in place without stiffness, flaking, or build-up.

IDEAL FOR SHORT TO MEDIUM STYLES: A go-to short hair styling product that adds structure, texture, and control.

STRENGTHENING AGENT: Contains a sugar-based bond builder that penetrates on the hair fiber, repairing and strengthening hair from inside out.

ENHANCED STYLING ROUTINE: For best results, start with the American Crew Fiber Pre-Styling Cleanser to prep the hair before applying this fiber gel.

STYLE WITH CARE: A modern natural hair styling product men can trust -made with 83% naturally derived ingredients to support healthy-looking hair.

Ingredients:
Aqua/Water/Eau Glycerin, Propylene Glycol, Behentrimonium Chloride, Cetearyl Alcohol, Cetyl Alcohol, Stearyl Alcohol, Citric Acid, Hydroxyethylcellulose, Isopropyl Alcohol, Parfum (Fragrance), Polyquaternium-10, Polyquaternium-11, PVP, Simmondsia Chinen,sis (Jojoba) Seed Oil, Sodium Acetate, Sodium Chloride, Benzyl Alcohol, Phenoxyethanol, Cellulose, Ethylhexylglycerin, Sorbic Acid, Acetyl Cedrene, Alpha-Isomethyl Ionone, Benzyl Salicylate, Citronellol, Citrus Aurantium Peel Oil, Citrus Limon Peel Oil,, Hexamethylindanopyran, Hexyl Cinnamal, Hydroxycitronellal, Limonene, Linalool, Linalyl Acetate, Tetramethyl Acetyloctahydronaphthalenes. B06509

At THE ICONIC we do our best to provide you with accurate information about product ingredients, based on information provided to us by our Suppliers. For the most complete and up-to-date information, please refer to the product packaging.