What is it?
Moisturizes, detangles and protects curls, coils and waves from humidity.

What it does

Key Benefit/RTB
Nourishing conditioner for curly hair moisturizes instantly and provides slip to improve the ease of detangling curls and coils by 95%*. Reduces frizz and leaves hair looking healthy, shiny and more defined.

Free From Drying Alcohol, Gluten, Silicone, Phthalates, Parabens Mineral oil, Sulfites, Petrolatum, Formaldehyde & Donors, Paraffin. Synthetic Fragrance, Triclosan, Triclocarban, Sulfates or Sodium Lauryl Sulfate / Sodium, Laureth Sulfate, (SLS/SLES) or Sulfate Cleansers

Suitable for:
All curl types: coily (4A – 4C), curly (3A – 3C) and wavy (2A –2C)
All hair types: fine, medium and thick
DETAILS
Give your wash day routine a strong foundation. Curls, coils and waves are naturally more fragile, which is why our game-changing conditioner for curly hair, coily hair and wavy hair replenishes with an essential curl-strengthening peptide derived from plant proteins.

This silicone-free formula adds and retains 2X more moisture until your next wash* and doubles as a leave-in, boosting hydration by 83%*. When used with be curly advanced™ shampoo it acts as a defensive shield, enveloping curls and coils to protect against humidity and instantly reduce frizz. The conditioner also improves manageability and makes detangling easier.

Created with our expert team of texture stylists.

97% naturally derived**. Vegan. Leaping Bunny Approved.

*Ex-vivo testing on tresses vs untreated hair.
**Per ISO Standard 16128, from plant sources, non-petroleum mineral sources, and/or water.

Aroma
Refreshing citrus Pure-Fume™ aroma with certified organic lemon, bergamot, orange and other pure plant and flower essences.

REGIMEN
Tight curls and coils:
• On wash days, use be curly advanced™ shampoo, intensive curl perfecting masque and curl perfecting primer, then style with coil definer gel
• Co-wash curls and coils between wash days to gently cleanse without stripping
• Swap intensive curl perfecting masque with conditioner depending on your individual hair needs

Wavy and loosely curly hair:
• On wash days, use be curly advanced™ shampoo, conditioner and curl perfecting primer, then style with curl enhancer cream
• Swap conditioner for the intensive curl perfecting masque every 2 – 3 wash days, depending on your individual hair needs

INGREDIENTS
Vegan curl-perfecting peptide:
• Powerful peptide blend derived from hydrolyzed pea and vegetable proteins for stronger curls, coils and waves
• Peptide with low molecular weight penetrates and fortifies vulnerable strands
• 17 essential amino acids

Kokum seed butter:
• Deeply nourishes and conditions, and provides slip and detangling to help reduce breakage of curls, coils and waves

Baobab seed oil:
• Amplifies light reflection across curl pattern for enhanced shine Sunflower seed oil and shea butter:
• Conditions, moisturizes and deeply nourishes curls, coils and waves

Silicone free

RESPONSIBLE RESOURCING
Kokum seed butter:
A recovered ingredient from the Garcinia Indica juice industry obtained through expeller extraction

RESPONSIBLE MANUFACTURING
• We use 100% renewable electricity fueled by our 3.6 acre, 1.52MW onsite solar array, plus wind power credits and offsets.
• Our primary manufacturing facility has achieved Zero industrial waste to landfill status.

RESPONSIBLE PACKAGING
250 ml tube: post-consumer recycled tube and cap.
1L bottle: 90% post-consumer recycled HDPE bottle. Please recycle.

PAIRS WELL WITH
Pairs well with be curly advanced™ shampoo, curl perfecting primer, curl enhancer cream or coil defining gel based on your curl type.

How to use
Massage into wet hair after shampooing with be curly advanced™ shampoo. Rinse.

Who’s it for
All curl types: coily (4A – 4C), curly (3A – 3C) and wavy (2A –2C)
All hair types: fine, medium and thick

Ingredients List
Water\Aqua\Eau, Glycerin, Helianthus Annuus (Sunflower) Seed Oil, Behenyl Alcohol, Cetearyl Alcohol, Brassicamidopropyl Dimethylamine, Behentrimonium Methosulfate, Butyrospermum Parkii (Shea) Butter, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Garcinia Indica (Kokum) Seed Butter, Adansonia Digitata Seed Oil, Distearyldimonium Chloride, Tocopherol, Dicetyldimonium Chloride, Guar Hydroxypropyltrimonium Chloride, Isopropyl Alcohol, Citric Acid, Fragrance (Parfum), Citral, Citronellol, Eugenol, Geraniol, Limonene, Linalool, Potassium Sorbate, Phenoxyethanol, Sodium Benzoate

At THE ICONIC we do our best to provide you with accurate information about product ingredients, based on information provided to us by our Suppliers. For the most complete and up-to-date information, please refer to the product packaging.

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