What Is it?
Introduce your lips to the iconic M·A·C formula that transformed a multi-step blurring technique into a single, powder-soft swipe. Formulated with four soft-focus powders, this hazy matte Lipstick provides the perfect blur of weightless matte colour with sheer-to-medium buildable coverage and 10HR moisturizing longwear. Designed for instant, all-day and overtime hydration, this comfortable, good-for-lips formula boosts moisture by +54% instantly, while salicornia herbacea extract, derived from the salicornia succulent, improves lip moisture after one week. Plus, it instantly blurs lip lines and smooths lips for a softer look with continued use. Blot and blend into the centre of lips for a just-bitten ombre affect or glide across lips for a bolder look with a gorgeous gradient around the edges.

What It does
•Hydrates lips instantly and all day, 10 hours
•10HR colour-true longwear
•Multi-use formula for lips and cheeks
•Blurs lip lines and smooths lips
•Enhances cheeks with a natural-looking flush of soft-focus colour
•Whipped, mousse-like liquid texture
•Weightless and comfortable formula
•Fade-resistant, non-settling, non-creasing, non-flaking, non-drying
•When used on lips: 94% said it provides buildable coverage
•When used on lips: 95% said it deposited the right amount of colour
•When used on lips: 95% said it applied smoothly onto lips
•When used on lips: 94% said it left lips feeling soft and smooth upon application
•When used on lips: 92% said it was colour-true throughout wear

How To Use
LIPS:
•Apply directly to lips as desired with the hourglass-shaped applicator that perfectly hugs lips to fill in lines and enhances lips with a smoothing and blurring effect.
CHEEKS:
•Apply directly to skin with fingertips or a brush, building to desired colour intensity and blending out for a blurred look.
•Dab one to two dots on cheeks for a soft-focus flush of natural-looking colour- or add two or more dots for bolder payoff.

Ingredients List
Dimethicone, Dimethicone/Vinyl Dimethicone Crosspolymer, Isononyl Isononanoate, Diisostearyl Malate, Polyglyceryl-2 Triisostearate, Tribehenin, Polyglyceryl-2 Diisostearate, Ethylhexyl Palmitate, Polyglyceryl-3 Polyricinoleate, Sorbitan Isostearate, Polyhydroxystearic Acid, Lecithin, Isopropyl Myristate, Isostearic Acid, Vanillin, Dehydroacetic Acid, Tocopheryl Acetate, [+/- Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491), Iron Oxides (Ci 77492), Iron Oxides (Ci 77499), Blue 1 Lake (Ci 42090), Red 6 (Ci 15850), Red 7 (Ci 15850), Red 7 Lake (Ci 15850), Red 22 Lake (Ci 45380), Red 28 Lake (Ci 45410), Red 33 Lake (Ci 17200), Yellow 5 Lake (Ci 19140), Yellow 6 Lake (Ci 15985)]

At THE ICONIC we do our best to provide you with accurate information about product ingredients, based on information provided to us by our Suppliers. For the most complete and up-to-date information, please refer to the product packaging.