SKU: VI628BT80QDV
What is it?
Detoxifies | Rebalances | Conditions
A light, dual-action whipped crème that detoxifies
follicles of buildup and impurities while providing
residue-free hair conditioning and scalp balancing
for healthy, vibrant, youthful-looking hair.
Our scalp is a catchall for accumulated dirt, sebum, and
product debris. Virtue® Exfoliating Scalp Treatment is a light,
whipped crème that lifts aged cells and impurities from the
hair follicles to balance and condition hair without adding
residue. Rice beads and fruit enzymes provide dual-action
exfoliation; Kalahari melon oil and jojoba oil provide moisture
balance; and Alpha Keratin 60ku® repairs hair with each use.
This deep conditioning treatment is efficacious yet non-
irritating, and provides physical and enzymatic exfoliation
while nourishing hair with Alpha Keratin 60ku®. Papain and
Bromelain gently lift aged cells to optimize hair follicles. Rice
exfoliator rejuvenates the scalp and gently clears follicles
of excess sebum and debris to leave hair silky smooth upon
rinsing with residue-free conditioning.
What it does
KEY CLAIMS
• 95% of women immediately felt their scalp was cleaner and
hair was more conditioned.
• 95% felt their scalp was exfoliated after 24 hours.
• 93% felt their scalp was fresher, soothed, and healthier
after just one week.
• After one month of use, 93% felt their hair and scalp were
more moisturized and hydrated.
Consumer perception study conducted on 43 respondents immediately, after
24 hours, 1, 2, 3 weeks, and 1 month of product usage.
How to use
After shampooing and rinsing hair, apply Exfoliating Scalp
Treatment to scalp and hair, massaging thoroughly with
fingertips for approximately 2–3 minutes. Smooth through to
the ends and rinse thoroughly; a double rinse is recommended.
This is the last step in your scalp health routine, eliminating
the need for washing and conditioning after use. Use once or
twice a week in place of conditioner or mask.
Who's it for?
IDEAL FOR
• All hair and scalp types.
• Safe for color-treated and chemically treated hair.
What else you need to know
OUR BRAND IS FREE OF SULFATES, PARABENS, PHTHALATES, SYNTHETIC COLORS AND DYES. GLUTEN FREE. CRUELTY FREE. VEGAN.
Ingredients List
Aqua (Water, Eau), Cetearyl Alcohol, Oryza Sativa (Rice) Powder, Brassicamidopropyl Dimethylamine, Dimethicone, Cetyl Esters, Cetyl Alcohol, Hydrogenated Ethylhexyl Olivate, Behentrimonium Chloride, Isododecane, Ceteareth-20, Keratin,
Panthenol, Salicylic Acid, Helianthus Annuus (Sunflower) Seed Oil, Coffea Robusta Seed Extract, Citrullus Lanatus (Watermelon) Seed Oil, Biotin, Hydrolyzed Quinoa, Hydrolyzed Adansonia Digitata Seed Extract, Oryza Sativa (Rice) Seed Protein,
Papain, Simmondsia Chinensis (Jojoba) Seed Oil, Cocos Nucifera (Coconut) Oil, Caffeine, Jojoba Esters, Glucose, Tocopherol, Madecassoside, Rosmarinus Officinalis (Rosemary) Leaf Extract, Bromelain, Quercus Petraea Fruit Extract, Epilobium
Angustifolium Flower/Leaf/Stem Extract, Citrus Paradisi (Grapefruit) Fruit Extract, Asiaticoside, Phytic Acid, Oryza Sativa (Rice) Extract, Oryza Sativa (Rice) Bran Extract, Hydrogenated Olive Oil Unsaponifiables, Glyceryl Stearate, Caprylyl Glycol,
Glycerin, Ethylhexylglycerin, Parfum (Fragrance), Amodimethicone, Hydroxyethylcellulose, Sodium Phytate, Sodium Dilauramidoglutamide Lysine, Acetic Acid, Propanediol, Polysorbate 60, Polysorbate 20, Trideceth-12, Butylene Glycol, Citric Acid,
Sodium Metabisulfite, Calcium Gluconate, Laureth-9, C11-15 Pareth-7, Sodium Nitrate, Maltodextrin, Alcohol, Glyoxal, Gluconolactone, Phenoxyethanol, Benzyl Alcohol, Chlorphenesin, Sodium Benzoate, Potassium Sorbate, BHT, Linalool, Benzyl
Salicylate, Limonene.
Scalp Exfoliating Treatment 150ml
*THE ICONIC returns are free for 30 days unless marked.